Inhaltszusammenfassung

In the present study we investigate the business model dimension in the starting configuration of such companies, which refers to the degree of product orientation the company already has at its time of incorporation. We found three different types of business models. The first category consists of technical consulting firms and research boutiques and the second category includes start-ups with product-oriented attitude from day one. Finally in category three we group companies that start as ...In the present study we investigate the business model dimension in the starting configuration of such companies, which refers to the degree of product orientation the company already has at its time of incorporation. We found three different types of business models. The first category consists of technical consulting firms and research boutiques and the second category includes start-ups with product-oriented attitude from day one. Finally in category three we group companies that start as consulting agencies, with the specific intention to become product-oriented companies, the so called 'soft starters' or transitional start-ups» weiterlesen» einklappen

Autoren

Klassifikation

DFG Fachgebiet:
Wirtschaftswissenschaften

DDC Sachgruppe:
Wirtschaft