Institut für Management
FB 4: Informatik / Universität Koblenz
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Greuling, Kathrin; Kilian, Thomas; Baldus, J. et al.
How to Measure Personal Nostalgia in Media Entertainment Products? A Replication of the Personal Nostalgia ScaleConference of the European Media Management Education Association. Bournemouth. 2013 k.A.
Dilthey, Norman; Zerwas, Dorothée; von Kortzfleisch, Harald F. O. et al.
Incentive System for Knowledge and Technology Transfer from UniversitiesAsia Pacific Journal of Innovation and Entrepreneurship. Bd. 7. H. 1. Shanghai, China: Asian Association of Business Incubation (AABI) 2013 S. 59 - 92
Zerwas, Dorothée; von Kortzfleisch, Harald F. O.
Living Labs as an Innovation Increasing Environment of Scientific Startups: Explorative AnalysisThomas Baaken (Hrsg). Entrepreneurial Universities: The proceedings of the 4th International FINPIN Conference and the 11th International Conference on Science-to-Business Marketing and Successful Research Commercialisation. Bd. 1--2. Münster: University of Applied Sciences Münster 2013 S. 215 - 227
Walsh, Gianfranco; Deseniss, Alexander; Kilian, Thomas
Marketing : Eine Einführung auf der Grundlage von Case Studies2. überarb. und erw. Aufl. Berlin: Springer 2013 620 S.
Ivens, Stefan; Schaarschmidt, Mario; Eberz, Sebastian et al.
Perceived External Reputation as an Antecedent of Organizational Citizenship Behavior2013
von Kortzfleisch, Harald F. O.; Zerwas, Dorothée; Mokanis, Ilias
Potentials of Entrepreneurial Design Thinking® for Entrepreneurship EducationAhmet Eskicumali; Aytekin Isman (Hrsg). Proceedings Book Volume 2/3 of the 2013 INTE: International Conference on New Horizons in Education: June, 25-27,2013; Rome, Italy. Sakarya: INTE 2013 S. 370 - 383
von Kortzfleisch, Harald F. O.; Zerwas, Dorothée; Mokanis, Ilias
Potentials of Entrepreneurial Design Thinking® for Entrepreneurship EducationProcedia Social and Behavioral Sciences. Bd. 106. Amsterdam: Elsevier 2013 S. INTE
Bertram, Matthias; Schaarschmidt, Mario; von Kortzfleisch, Harald F. O.
Resources and Capabilities of Software Customization Services and their Influence in Innovation Activities: Evidence from an Exploratory Interview Study2013
Kilian, Thomas; Hammes, Eva; Greuling, Kathrin et al.
Rumor has it: An Analysis of Rumors in the Context of Product IntroductionsEuropean Marketing Academy Conference (Emac). Bd. 1. 2013 S. 1 - 3