A Review and Taxonomy of Choice Architecture Techniques
Journal of Behavioral Decision Making. Bd. 28. New York, NY [u.a.]: Wiley 2015 S. 1 - 14
Erscheinungsjahr: 2015
ISBN/ISSN: 1099-0771
Publikationstyp: Zeitschriftenaufsatz
Sprache: Englisch
Doi/URN: 10.1002/bdm.1897
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Inhaltszusammenfassung
We present a taxonomy of choice architecture techniques that focus on intervention design, as opposed to the underlying cognitive processes that make an intervention work. We argue that this distinction will facilitate further empirical testing and will assist practitioners in designing interventions. The framework is inductively derived from empirically tested examples of choice architecture and consists of nine techniques targeting decision information, decision structure, and decision assi...We present a taxonomy of choice architecture techniques that focus on intervention design, as opposed to the underlying cognitive processes that make an intervention work. We argue that this distinction will facilitate further empirical testing and will assist practitioners in designing interventions. The framework is inductively derived from empirically tested examples of choice architecture and consists of nine techniques targeting decision information, decision structure, and decision assistance. An inter-rater reliability test demonstrates that these techniques can be used in an intersubjectively replicable way to describe sample choice architectures. We conclude by discussing limitations of the framework and key issues concerning the use of the techniques in the development of new choice architectures.» weiterlesen» einklappen
Autoren
Klassifikation
DFG Fachgebiet:
Psychologie
DDC Sachgruppe:
Psychologie